Category: News

Getting Started with Google Analytics When it comes to website analytics, Google Analytics is a must-have tool. It is simple and easy to set up and provides a wealth of valuable data that can help you understand your website traffic and user behaviour. Go to analytics.google.com and sign in with your Google account to start…

As an SEO expert, I often get asked whether there is a limit to a website’s number of redirects. While Google has not defined a hard and fast rule on this, I believe there is a good rule of thumb to follow. Having tens of thousands of redirects is not ideal. Still, on the other…

I’m excited to share with you some valuable insights on how to get your pages indexed. Many people in the industry are struggling with getting their pages crawled but not indexed. However, by using some simple basics and effective tools, you can see massive improvements in the indexation of your web pages. One of the…

Somehow we’re already halfway through April, which means brightonSEO is just around the corner! Once again, we’ll be in our usual spot (stand 34, right hand side of the exhibition hall as you walk in), chatting about all things crawling. Come and meet the team and discuss any issues you’re experiencing, our exciting new features,…

As someone who enjoys exploring different strategies for link-building, I recently discovered a broken link-building trick that uses Ahrefs to identify link-building opportunities. By using Ahrefs and broken link building, you can easily find ways to power up your website. Finding broken pages or a dead page on a website allows you to take advantage…

Auditing eCommerce websites with seemingly infinite pages can be a real challenge. Luckily, the Screaming Frog SEO Spider tool can be a powerful ally for SEO professionals seeking to dig into all the nitty-gritty details of their websites. However, if you really want to make the most of this tool, you must go beyond the…

As someone involved in video marketing, I know the value of visual content. Becoming a visible presence for my audience is crucial —I’d rather watch and create videos. And I’m certainly not alone; many people gravitate towards video over other types of content. Videos embedded in social media posts significantly boost engagement. They also powerfully…

After the amazing news that the Screaming Frog PPC team were finalists at this year’s Paid Media Awards, the wait was finally over, so on Thursday the team found their suits and headed out to a glitzy evening in Marble Arch. Surrounded by the best and brightest in the industry, the team settled down to…

The March Google core update focuses on dealing with expired domain abuse. However, using expired domains has long been a common strategy for achieving good rankings. In my experience, expired domains can be hit or miss, and their effectiveness depends on various factors, such as whether they are being worked on. It’s important to note…

This year the stars aligned for the Women in Tech SEO Fest as it took place on International Women’s Day, or March 8th 2024. This is the first time International Women’s Day has fallen on a Friday whilst the WTSFest has existed. The event took place in the Bishopsgate etc.venues. The conference is an opportunity…